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Jun 29, 2021

Laura Casselman's route to the top job at one of the largest affiliate network platforms in the world seems a little unorthodox, but it was planned. A former Radio City Rockette, Laura worked and planned two roles: Dancer and Corporate Consultant. In her role at JVZoo, she is leading the company to higher growth levels with more structure and less chaos. She's a believer in valuing family and employees, company values, advocating for women, and innovating for your customers.

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Laura Casselman is the CEO of JVZoo, an online software solution that allows sellers to create an instant affiliate program for their products on blogs, websites, and online forums.JVZoo has been ranked by Inc. Magazine for 2016, 2017, & 2020 on the Inc. 5000 - the most prestigious ranking of the nation's fastest-growing private companies. Laura has 17 years of experience in growing sales and revenue, improving customer service, and aggressively controlling expenses in competitive markets. Laura is not only an executive but also an entrepreneur and a consultant, taking 7 and 8-digit companies to the next level. Laura has been published in major publications such as Inc Magazine, Forbes, and Entrepreneur. What Laura enjoys most is fostering a culture where employees thrive and value teamwork.

Learn more about Laura