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Mar 9, 2021

The reason you build a list is to communicate with the people on your list and build a trust relationship. Even though it seems like an outbound marketing opportunity, email marketing can be your best relationship builder if it's done well while becoming your biggest revenue source as well. Email marketing is the 800-pound gorilla in online marketing. It's where most of your revenue lives. But there are a few techniques to be effective and authentic in your email marketing. And it starts by understanding your autoresponder and having the ability to segment people on your list automatically based on their behavior.

The Perfect 4-Part Email Templates (free) -
Blog Post: Asking What Your Community Needs (free) -