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Feb 9, 2021

Last week we introduced the Marketing Layer and talked about how important it is to learn how to market and sell.
Today, we're talking about the MOST important element of Marketing. And it's called Message to Market Match.
We hear about people who can sell ice cubes to Eskimos, but that's not only a rarity but a disservice. The reason we've built such a loyal customer base is that we tell them WHEN to buy and WHAT to buy. And especially when to put the credit card back in your wallet.
We always want the customer to see a solution to a real problem that they have. Not one that we've convinced them they have.
That's called a hot market, and we'll deliver the right message.

Message To Market Match Template Download